Amar Chitra Katha (ACK Comics) is an Indian publisher of Indian comics and graphic novels. Most of its comics are based on religious legends and epics, historical figures and biographies, folktales and cultural stories. The company was founded in 1967 by Anant Pai and is headquartered in Mumbai.
The comic series was started by Anant Pai in an attempt to teach Indian children about their cultural heritage.
One day, Amar Chitra Katha founder, Anant Pai, and his wife, Lalitha Pai, were visiting Delhi. At a marketplace, they came across a TV shop that was broadcasting a quiz show. As he watched the programme, he was surprised to see that the participants could easily answer the toughest questions about Greek mythology but were unable to answer a simple question on Indian mythology. This had a big impact on Mr Pai and he decided to make it his mission to acquaint Indian children with their heritage. He used the comics format to tell stories from Indian history, mythology and literature and called the series Amar Chitra Katha.